Count on us to spread the word about your merchant services program.

A Customized Program for Your Financial Institution

With First American Payment Systems, you don’t have to wonder what level of marketing support you will receive. We believe that the key to retention, growth and increased residuals starts with service. To help your financial institution reach these goals, we will set up a promotional campaign that matches your customized program.

You can lean on your assigned Marketing Specialist for expert guidance and execution. This individual will work with you to outline a marketing program that stretches across media and audience.

You can choose from one – or all – of our collateral options:

• Kick-off press release
• Standardized conversion and "Welcome to First American" letters
• E-mail to all financial institution reps within the distribution channel
• Customized sales slicks with your name and logo
• Integration of First American's merchant services information on your collateral including newsletters, e-newsletters, websites, e-mail footers, banner ads, splash pages, etc. to inform your current customers of the transition
• Web splash page to pique merchant interest in your financial institution’s merchant services program
• Regular e-mail blasts for resale campaigns
• Original materials created specifically for your financial institution